Basics of Web Design And Development


A website is highly essential for any business in these modern days. No matter to which segment the business belongs to, it needs a website for surviving the onslaught of cut-throat competition. A website makes communications easy between a customer and business. It is the first introduction of a business to the online audience and helps a business establish online identity and reputation. The need for creating a website has paved the way for the emergence of the concept of website design and development. An effective web design and development strategy leads to the creation of an impactful website.

Web Design:

Designing a website implies designing that part of your site which will be used by the customers. It includes concepts such as the appearance of the site, functionality, navigation etc. It emphasizes on making things easy for online visitors.

Web Development

Web development is that part which remains hidden from the viewers. It is the back-end which includes programming and interaction necessary for efficient functioning of the website. Web development ensures that your website is working effectively and also involves solving any problems that may arise during the use or maintenance of the site.

Once you have decided to create a website for your business, you must first get a domain name registered for your website. Domain name is unique and it should have appropriate keywords related to your industry. Following are the three types of websites.

1. E-commerce website
2. Community Forums and portals
3. Corporate or business website

After choosing a domain name, you must proceed to decide the type of website you wish to have. E-commerce websites are mainly used for selling online. Corporate or business websites are used to disseminate information. Based on your requirements you can decide on the kind of website you want. After deciding all the above things, you must begin the web development process. It commences with a requirement analysis after which Site Map has to be created to design the navigation as well as the look of the website, click here.

With the use of tailor made templates, graphic designing, and image editing, you can design the basic look of your website. A database must be designed and developed so that you can upload content and images to your website. The last phase of web design and development includes lab testing. This is done to identify bugs in the website and rectify them before the site is available for viewers. Check out swimming pool party rentals in san diego.

If you are not a technical person and still want to create a website for your business, it is perfectly fine. There are a number of companies offering web designing and development painterly. They have a team of professional and experienced web designers and developers who work responsibly to deliver an ideal website that helps you attain your business goals, check millisle.

Fusion Informatics is a software development company that offers website design and development services to clients across the world. Being in the industry for more than a decade it has set benchmark for other companies offering similar services.

Why SEO Is Necessary For Every Website

As an SEO analyst, I’ve had several people question whether SEO is necessary for every website. The answer is simple: It is absolutely necessary to every site. With users spending increasing amounts of time on the internet, they have evolved. It is no longer enough to provide them with only the information they want to find. That means you can rank #1 for a number of search terms relating to your product, and if people don’t like what they see, they will leave. Web Design must be focused around creating a conversation between you and your community. SEO is focussed on creating content that creates that community.

With high quality designs on millions of webpages, users will expect the same from you. It’s no longer enough to rank first in search engines; users value their experiences on the web over the first webpage to offer the information they’re looking for. If your website doesn’t meet their design expectations, they will leave. As an SEO analyst it’s my job to track when people aren’t fulfilling the user-interaction expectations that I have for the site. I wrote an article that ranked 2nd for a particular search. Visit But users who came to the site didn’t bounce around and check out all the other content on the site. The next step will be to find out how to make content that does create leads or generate downloads.

In short, Leo Hamel’s won’t convert on any site unless they feel like its worth their time. We spend more time on the web every day, and we want that time to be well spent. Now doing all this, creating all this great content into their website may seem like more work than you’re willing to put into your website, and I see their point of view, click now. It can be a terrible amount of work. The answer lies in bringing SEO best practices into the business place.

As has been written many times elsewhere, great copy is not cheap copy. If you want your SEO guy to create great blog posts that people actually read, it’s going to take a couple of hours and a few hundred dollars. The much cheaper and easier way is to have a content strategy session with your SEO person and create ideas on what sort of great content your business may easily be able to produce. Once you have some ideas in place on the sort of things that is great content in your community, you can have someone on the job take an hour or two a week to create it Maybe it takes the form of a blog post, or a review, or perhaps a movie or infographic.

And that’s it: a strategy. The answer is to focus on a strategy can be implemented so that your business learns to create content that’s optimized for search

Tom Enns is an SEO and Analytics analyst at Siteline Solutions. He lives in Vancouver B.C. and enjoys music, surfing, sailing and digital nomading around the world.